Magenta ... The New Black (Lifestyle)
Lifestyle

Magenta ... The New Black

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Fall Fashion is rapidly approaching with new trends, styles and apparel-artistry arising from designers from around the world; however, I can tell you one line that won’t be attending … the adidas Skateboarding x Magenta Skateboards new fashion collection.

Did I catch your attention? Good.

They won’t be attending because theywill be too busy running the concrete catwalk. The new colab is in the processof taking the streets with the modern, simple and bold attire with new MagentaShoes, Jackets, shirts and branded jersey-style garb. The second edition ofthis collaboration boasts a chic take on what a boarding sesh needs.

Luxury. Refinement. Style.

The new collection possesses all-newMatchcourt RX x Magenta Shoes with hints of pastel colors, featuring theconservative Magenta Skateboards logo, representing the overall style of thebrand. The shoe embellishes leather and gold detailing, while still remainingwith a heavy grip for performance.

Another new feature of this Europeanfootball game-day-inspired collection is the Magenta Jacket. Acclaimed to bethe boldest piece in the line-up, this jacket maintains a reserved and elegantlook that you can wear to the park to bust a move or out to grab a quick bitewith you buddies. This particular article is constructed of premium materialssuch as twilled cotton, heavyweight fabric with embroidered details of theadidas and Magenta brands. 

Also featured in the debut of thenew collection is adidas Skateboarding Pro team boarder Günes Özdogan whohas also released a teaser trailer named “BoulevardMagenta” to showcase the artistic abilities of theadidas Skateboarding and Magenta Skateboards teams. Along with Özdogan in thevideo are Magenta riders Joffrey Morel, Thomas Vigne, Glen Fox, Vivien Feiland Soy Panday. The video is placed in the streets of Paris and will debuton September 16.

Check out the full line-up of the recently released collaboration between adidas Skateboarding and Magenta Skateboards here.

Follow Shaun Melady on Instagram at @ShaunMelady.



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